Marketing & Distribution Track
14 sessions
23:45Google Search & Ads in a Future with Agentic (The Future of Search is built for Traveler)
Google's Yannis Simaiakis (Director, Travel & Local Partnerships EMEA) and Anna Sawbridge (Director, Travel) delivered a...
23:48Leading Hospitality in Europe: Brand Strategy, Guest Experience and Growth in a Changing Market
This is a C-level fireside chat at ITB Berlin 2026's marketing and distribution track featuring Karelle Lamouche, CEO Eu...
19:30Shaping Balanced Travel: From Travel Trends to Responsible Tourism
This on-stage interview at ITB Berlin 2026 features Kathrin Anselm, General Manager of Central & Eastern Europe at Airbn...
8:27Better Together: How Boutique and Independent Hotels Expand Airbnb’s Ecosystem
In this ITB Berlin 2026 fireside chat from the Marketing and Distribution track, Jesse Stein — Global Head of Real Estat...
41:08YouTube: Social Search, Viral Inspiration, and the Future of Travel
This session at ITB Berlin 2026, titled 'YouTube: Social Search, Viral Inspiration, and the Future of Travel,' brought t...
44:27ITB Travel Tech Startup Pitches
This is Part 2 of a 3-part ITB Berlin Travel Technology Startup Session, hosted by Lea Jordan. Four travel tech founders...
16:57ITB Travel Tech Startup Session Closing Panel
This closing panel from the ITB Berlin Travel Tech Startup Session (Part 3 of 3) features host Lea Jordan in conversatio...
20:17TikTok Revolutionizing Travel: From Inspiration to Trends and Bookings
Adam Zarin, Head of Automotive, Travel, and Mobility at TikTok, delivered a data-driven presentation at ITB Berlin Conve...
31:00ITB Travel Tech Startup Scene
This is Part 1 of a 3-part Travel Technology Startup Session at ITB Berlin 2026, held on the Orange Stage during the Mar...
15:34Unlocking Wanderlust: AI, Storytelling and the New Travel Marketing Playbook
Jennifer Andre, Global VP of Business Development at Expedia Group Advertising, presented findings from their 'Science o...
19:07Unlocking Travel with Smarter Payments
Daniel Marovitz, Senior Vice President of FinTech at Booking.com, delivered a keynote at ITB Berlin on the unique paymen...
7:39Wrap Up & Closing Orange Stage ITB Berlin 2026 03/04/2026
Moderators Katie Gallus and Lea Jordan close out the ITB Berlin 2026 Orange Stage marketing and distribution track. Lea...
5:35Opening & Welcome at ITB Berlin 2026 Orange Stage 03/04/2026
This is the opening and welcome segment for Day 2 of the ITB Berlin Convention 2026, hosted by moderators Katie Gallus a...
28:15Travel’s Uneven Future: How Demand, Dollars, and Influence Are Shifting
Sarah Kopit, Editor-in-Chief at Skift, delivered the opening keynote for ITB Berlin 2026's Marketing and Distribution Tr...